Viewing Results for: Video

Must Love Cats: Why Videos Go Viral

It’s Internet Week in New York, and media experts from all over have gathered in SoHo to listen, learn, and discuss all the newest trends and insights made in the world of media, marketing, and the webosphere as a whole.  More

Considering Online Video for Your Next Marketing Campaign? Look Before You Leap

If 2011 was the year that content marketing exploded onto the B2B marketing scene, then all signs point to 2012 being the year of online video. Video, with its immediacy, popularity, and viral potential, represents a unique opportunity for B2B  More

Rewriting Healthcare’s DNA: Rebecca Onie at TEDMED 2012

Once a year, TEDMED hosts a conference where innovators and fresh thinkers from all over the globe come together to discuss the future of healthcare and medicine. We are pleased to share that Rebecca Onie, Co-founder and CEO of Health  More

Online Video and CSR: The Right Medium for the Message

For companies that want to convey the impact of their giving– whether measured in volunteer hours or dollars—online video is the most powerful, cost-effective medium. Video, with its immediacy, popularity, and viral potential, represents a unique opportunity to capture the breadth of CSR’s impact, provide an intimate look at the people involved, and reach a receptive audience.  More

What Happens When Talladega Nights Meets Catcher in the Rye?

This week, PBS will be airing Racing Dreams, the feature documentary film directed by our friend Marshall Curry. Described as “Talladega Nights meets Catcher in the Rye,” Racing Dreams follows three tweens who dream of becoming NASCAR drivers. Too young  More

Finding North: A Documentary With a Great Message Makes It to Sundance

Congratulations to Kristi Jacobson – one of our commercial directors – on her new feature documentary film “Finding North” being selected for the documentary competition at the 2012 Sundance Film Festival. Finding North is a feature-length documentary that shines a  More

Investor Videos: Success Tips from a Producer

Xan Parker, head of DeSantis Breindel’s film department, is an award-winning documentary film producer who has produced a number of investor videos. Here, she shares a few high-level tips for creating successful investor videos.  More