There's always a lot going on at DeSantis Breindel, whether it's brand launches, new industry research, or company milestones. Here are some of the most exciting developments at our branding firm.
B2B branding and marketing firm, DeSantis Breindel, won three awards in the 2010 WebAward Competition, including “Best of Industry” in broadcasting, for a website developed for Liberty Global, the world’s leading cable operator. “We’re honored to be recognized by the Web Marketing Association. These awards validate the value that a firm grounded in branding, with a fully robust interactive capability, can bring to website development,” said Howard Breindel, Partner and Co-Founder of DeSantis Breindel. “Like many broadcasting companies facing deregulation and converging media, Liberty Global is at a critical inflection point. Our goal for their website was to establish a…
B2B branding and marketing firm, DeSantis Breindel, was named to Inc. magazine’s fourth annual exclusive list of America’s fastest-growing private companies — the Inc 5000. The list represents the most comprehensive look at the most important segment of the economy — America’s independent-minded entrepreneurs. “We’re pleased to be named to the Inc. 5000 in recognition of our strong performance. This distinction validates the value our branding and marketing strategies bring to companies in transition,” stated Howard Breindel, Partner and Co-Founder of DeSantis Breindel. “The recession led many B2B companies to reevaluate how they communicate their value proposition to key stakeholders…
The Royal Bank of Scotland, one of the world's largest financial services companies, has selected corporate branding and marketing communications firm DeSantis Breindel to develop a new branding and communications strategy for the launch of a U.S. investment products business. The agency will provide an integrated branding solution for the London-based institution, including brand strategy, visual brand identity and brand implementation through print and online advertising, website development and event marketing. “We are very excited to be working with the Royal Bank of Scotland at this critical inflection point,” said Dru DeSantis, Co-founder and Partner at DeSantis Breindel. “It’s been…
DeSantis Breindel, a corporate branding and marketing communications firm, has launched the first online annual report for Kaman Corporation, a US-based aerospace and industrial distribution leader. The online annual is part of Kaman's transition to a hybrid investor relations strategy that includes both a print and online version of their 2009 annual report. “Investors are pushing for increased transparency after the financial crisis,” said Howard Breindel, Co-founder and Partner at DeSantis Breindel. “Kaman wanted to improve the ease with which investors could access information about its results and its strategy. Online annual reports provide a great opportunity to create a…
DeSantis Breindel, a corporate branding and marketing communications firm, was named to BtoB Magazine’s Top Agencies of 2010 list. The annual list features “the best btob shops in the business” determined by revenue growth, new client wins and other performance drivers. This is the agency’s first year on the list. DeSantis Breindel, one of 150 agencies to earn a spot, grew significantly in the past year, adding Royal Bank of Scotland, Logitech, American Bankers Association and others as clients. The agency provides integrated branding solutions to a roster of financial services, technology and healthcare companies, as well as foundations and…
The American Bankers Association (ABA), the preeminent industry trade group representing the U.S. banking industry, has launched a compelling new brand platform with the help of corporate branding and marketing communications firm DeSantis Breindel. The new brand is anchored by the concept of being a champion for the industry – a relentless fighter for members and their customers and a unique resource for training, information and product support. The ABA's members have been under intense pressure following the 2008 collapse of the sub-prime mortgage market and the subsequent recession. While the need for a powerful and consistent voice in Washington…