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Find Your Wow: Bring Your B2B Brand to Life

Find Your Wow: Bring Your B2B Brand to Life
Presented by DeSantis Breindel and the authors of Woo, Wow, and Win, the award-winning book on service design.
A great B2B brand can woo clients, but only a great experience can wow them. And experience doesn’t happen by accident. Using service design, you can…

Creating Memorable Experiences Through Service Design (Download Free Introduction)

To delight your clients, you must design your service to create memorable, empathetic experiences that meet their expectations and advance your strategy. The acclaimed new book Woo, Wow, and Win by Thomas A. Stewart and Patricia O’Connell shows you how businesses of all kinds are using service design to create memorable experiences for their…