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We bring you the latest trending and newsworthy articles in B2B branding and marketing.

This month, the best UI of 2017, predictions about “a year of reckoning,” and thoughts on the customer experience revolution.

 

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The Best Interface Designs of 2017

2017 brought us a host of insanely creative user interfaces. From Instagram’s polling sticker to the Oculus Dash— which radically rethinks the flat desktop screen as something more like the command bridge of the starship — here are a few of the most amazing UI debuts of the year.

from Fastcodesign


A Year of Reckoning

Economies are growing. Stock markets are climbing. Employment is healthy. These are all positive signs of the marketplace as a whole. But the fate of individual companies has never been more uncertain, and the window of opportunity is closing for many companies unprepared or unable to adapt to new market realities. Forrester takes a look at the decisive actions companies will need to take to prosper in the coming year.

from Forrester


Will 2018 Be the Year of the Responsive Organization?

Will online communities become the center of the customer journey? Can blockchain revolutionize collaboration with customers? Vanessa DiMauro, CEO of Leader Networks, makes the case for a transformative year to come.

from CMO.com